Give NotHangover a Shot
Introduce consumers to a new hangover solution.
NotCo launched NotHangover, requiring a campaign to introduce their new probiotic hangover cure. We devised a campaign that critiques existing hangover "cures," positioning NotHangover as the effortless solution for hangover reduction.
Case Study
Out of Home





Bar Partnerships




User Engagement


CREDITS: Art Direction by Emma Hill | Copywriting by Sydney Parker